Xerratus
Happily stressed out, since 1974


 
Monday, November 21, 2005
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Interesting article that I don't quite understand:

    Cingular Wireless to Become AT&T

Being a former AT&T Wireless customer who vowed never to go back to their shitty service and hidden fees, I just read that Cingular will adopt the AT&T name... again.  Good god NO!  Why take on a brand who's reputation is synonymous with the slimy substance that oozes out of dead rats?  

Thanks to SBC, who owns a 60% stake in Cingular, who is finishing up a $16 billion dollar merger, former AT&T Wireless which is now called Cingular will now be called AT&T.  WTF?  So let me see if I have this straight:
  • Cingular buys out AT&T wireless; adopts the Cingular name.
  • SBC (which has 60% stake in Cingular) buys out AT&T; adopts the AT&T name and announces Cingular take on the name as well.
When you take a step back and look at it, did AT&T just buy themselves?

I hate mergers!